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“It is all about the transformative, intangible magic that occurs in the process”. .
Legendary art director Ezra Petronio talks about taking Polaroids of upstart industry trailblazers, being mentored by Miuccia Prada, and pioneering cult fashion mag Self Service. Share. Fashion Q+A. Text Zoe Whitfield. This March, Ezra Petronio turns 50 years old—happy birthday, Ezra!—but next .
With Mrs. Prada, the creative process is systematically an intense journey that inevitably . Ezra’s book is essentially a creative map on the visual culture of the last 30 .
My favourite story involves Miuccia Prada, whom Petronio considers a mentor. .Ezra Petronio. Co-Founder & Editor-in-Chief, Self Service Magazine. The Paris-based editor, . On Thursday, Phaidon will publish “Ezra Petronio: Visual Thinking & Image .Ezra Petronio & Lana Petrusevych. Ezra Petronio and Lana Petrusevych are amongst the most .
My favourite story involves Miuccia Prada, whom Petronio considers a mentor. When he was working on a campaign for Prada perfume, he commissioned his hero Irving Penn to photograph the product. Penn sketched out his idea, Petronio faxed it to Mrs P and, to his horror, she rejected it as boring. Give me something new, she demanded. Ezra was .
Visual Thinking & Image Making is the first retrospective monograph on Ezra Petronio’s career and celebrates the full breadth of his creative vision, . A multi-sensory exhibition project conceived by Fondazione Prada to narrate Meriem Bennani’s inventive and engaging study and question the contemporary world. News; Content; Ezra Petronio’s 30 years of fearless imagemaking, Self Service, and his favourite memories with Mrs. Prada. Interview. 22 Nov. . Ezra Petronio: From a professional point of view I value and now only engage in non toxic collaborations based on trust and the respect of everyone’s skill sets and experience. I remain deeply passionate about . “I like classic with disruption — that’s my style,” art director Ezra Petronio said, looking back on greater than 25 years of editing Self Service magazine, running his creative agency Petronio Associates and taking Polaroids
Ezra Petronio is the New York-born, Paris-based founder and creative director of the multi-disciplinary creative and strategic agency Petronio Associates, established in 1993, and he has been the editor-in-chief and creative director of the cult biannual fashion magazine, Self Service, since 1994.Petronio is also a highly respected photographer and runs Content Matters, an .
The first comprehensive monograph on the work of one of the world’s most influential art directors, Ezra Petronio Having a strong brand identity has never been more vital than it is today, and yet the real creative visionaries who can transform and reinvigorate a brand are few. Ezra Petronio is a true master, and his wWith Mrs. Prada, the creative process is systematically an intense journey that inevitably always leads to excellence. Everything, is always imagined, intellectualized, conceptionalized, rethought and revisited until it just about seems to be perfect. . Ezra Petronio photographed by Tom Newton in his home in Paris on December 1, 2016. Ezra Petronio is the New York-born, Paris-based founder and creative director of the multi-disciplinary creative and strategic agency Petronio Associates, established in 1993, and he has been the editor-in-chief and creative director of the cult biannual fashion magazine, Self Service, since 1994.Petronio is also a highly respected photographer and runs Content . Ezra Petronio co-founded the cult fashion biannual Self Service in a time when the magazine establishment was very conservative, he tells Mel Ottenberg when the two met up in Paris, where the magazine was founded. Pre-internet, play was encouraged, and tight budgets were a thrill. In his new retrospective monograph, Ezra Petronio: Visual Thinking & Image .
Designed by Ezra Petronio and published by IDEA, the book, now in its second edition, features the era-defining images from the ’90s campaigns he collaborated on with Miuccia Prada. The 116-page hardback includes an exclusive interview by Lou . On Thursday, Phaidon will publish "Ezra Petronio: Visual Thinking & Image Making," a large-format, 0 monograph showcasing graphic and product design for such brands as Chanel and Prada, typography, editorial covers and layouts, photos, art direction — and deep thoughts on all of the above. . Prada also dazzled Petronio many times over a .The first comprehensive monograph on the work of one of the world's most influential art directors, Ezra PetronioHaving a strong brand identity has never been more vital than it is today, and yet the real creative visionaries who can transform and reinvigorate a brand are few. Ezra Petronio is a true master, and his work with leading fashion and beauty brands is bold and impactful.An .
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Glen Luchford: Prada 96-98 Having worked with names ranging from Givenchy to Gucci, Glen Luchford is one of the most influential fashion photographers of our generation. Celebrating the creative, Self Service Magazine‘s Ezra Petronio has now designed a book featuring all of the Prada campaigns lensed by Luchford from 1996 to 1998.Bella Hadid In Saint Laurent By Anthony Vaccarelo. Glen Luchford. Alexander McQueen “It is all about the transformative, intangible magic that occurs in the process”. Ezra Petronio’s 30 years of fearless imagemaking, Self Service, and his favourite memories with Mrs. Prada. Legendary art director Ezra Petronio talks about taking Polaroids of upstart industry trailblazers, being mentored by Miuccia Prada, and pioneering cult fashion mag Self Service. Share. Fashion Q+A. Text Zoe Whitfield.
This March, Ezra Petronio turns 50 years old—happy birthday, Ezra!—but next year, he reaches another landmark: the 25th anniversary of Self Service, the magazine he cofounded with stylist.With Mrs. Prada, the creative process is systematically an intense journey that inevitably always leads to excellence. Everything, is always imagined, intellectualized, conceptionalized, rethought and revisited until it just about seems to be perfect. Ezra’s book is essentially a creative map on the visual culture of the last 30 years that draws all the territories explored by Petronio, clearly defining a horizon of potential needed to build a space of avant-garde and experimentation between fashion, design and visual storytelling.
My favourite story involves Miuccia Prada, whom Petronio considers a mentor. When he was working on a campaign for Prada perfume, he commissioned his hero Irving Penn to photograph the product. Penn sketched out his idea, Petronio faxed it to Mrs P and, to his horror, she rejected it as boring.Ezra Petronio. Co-Founder & Editor-in-Chief, Self Service Magazine. The Paris-based editor, creative director and photographer has worked on branding and packaging for the likes of Louis Vuitton, Prada and Chanel, and founded the influential fashion and culture magazine. On Thursday, Phaidon will publish “Ezra Petronio: Visual Thinking & Image Making,” a large-format, 0 monograph showcasing graphic and product design for such brands as Chanel and Prada,.
Ezra Petronio & Lana Petrusevych. Ezra Petronio and Lana Petrusevych are amongst the most influential image makers working today. Their all-encompassing creative vision crosses languages and media, expanding from art direction and typography to branding and retail experience in a 360-degree approach to visual communication that goes from the .
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